Atyab A-lMarshoud

About the Company

Atyab Al-Marshoud is one of the leading perfume companies in Kuwait, established in 1925. Today, the company has a new vision that aims to expand its brand value by integrating modernity into well-known original and oriental perfumes.

The Challenge

The company experienced weaknesses in its point of sale system and weaknesses in the ERP system it has to meet the expansion strategy.

The current operating system also prohibits the deployment of the expansion plan in the UK and Qatar from using NetSuite and the Digital Arena retail solution.

The Solution

  • Digital Arena’s retail solution provided real-time analytics and reports with mobile access
  • A multi-disciplinary role-based dashboard has also been developed
  • A central database for a single information source.
  • Business automation and reporting.
  • Implementation of the work was delivered smoothly and the cost of maintenance was very low.